Where is your
margin being eroded?

Don’t overdo it.
Smart steering.

Profits soar
based on experience.

Crunch sells.
Keep an eye on that bite.

Bite first
Flavour second.

For innovation managers, R&D leaders and food manufacturers who want innovation to drive profit.

Innovation Drives profit.

Smarter innovation delivers returns at every stage.

Increase profitability during the innovation phase.
Unlock new revenue streams from side streams.
Reach the market faster with stronger margins

Innovation only matters when it delivers results.

Generate value before production even begins. We help you identify and validate value long before production starts.
Turn side streams into profit. Transform waste into new products — and new margin opportunities.
Go to market faster with healthier margins. With better margins and expert support at every stage of development.

Companies already earning more through smarter innovation

Myrte Gijsbers

Product Manager, Lemar BV

As Product Manager for Rootzz of Nature, I’ve found our collaboration with Team Tastemakers especially valuable. They develop innovative jackfruit-based meat alternatives for us and know how to turn concepts into distinctive, great-tasting products. Their creativity, flavour expertise and flexibility make the development process both effective and enjoyable. They actively contribute ideas, ask the right questions and clearly elevate our concepts.

Ronald de Wild

Commercial Director, Gourmet Ingredients

Team Tastemakers helped us turn a side stream into a fully fledged product portfolio that we now sell globally. They also laid the foundation for our product development, product specifications and quality monitoring processes. No endless talking — just practical action and delivery. That’s what I value.

Paul van Rijn

Director, Piet de Wit – Part of Your Meal

Team Tastemakers supports us at Piet de Wit in developing strong hybrid meat products, among other things, and they do so without unnecessary complexity. They are clear, reliable and strategically sharp. A great team to work with.

They already work according to the principle: Innovation starts profit:

Are you still working with the old innovation model — or a smarter one?

Are you stuck in outdated innovation logic, or actively steering for value?

Traditional innovation logic

Ideas without proper market validation
Innovation starts on instinct rather than solid market evidence.
Little integration of customer insight
What customers and end users truly value often only becomes clear after launch.
Margins assessed too late
Financial potential is reviewed after major decisions have already been made.
Fragmented collaboration across departments
Innovation, R&D, Marketing and Operations work in parallel instead of as one integrated process.
Side streams treated as a cost problem
Waste is written off instead of explored as a source of value.
A linear process from idea to launch
Too little room for iteration, optimisation and commercial steering.
No focus on time-to-profit
Teams manage toward “project completed,” not “when does this generate return?”
Profit begins only after launch
Most teams calculate commercial impact far too late.

Innovation starts profit
The Team Tastemakers approach

Market-led thinking from day one
Innovation does not start in the lab, but with market opportunity and business value.
Customer value guides every decision
We continuously test what customers and end users actually value and expect.
Value creation before production starts
The foundation is built upfront, so decisions and processes create value as soon as the product reaches the market.
Margin optimisation throughout the full development process
We actively steer for return from concept stage through to production readiness.
Side streams as a new business opportunity
Where possible, circular value is built into the business model — turning cost into margin.

Innovation starts profit is not a slogan. It is a way of working.
And we can help you start today.

What you get with Team Tastemakers

Not standard innovation.
Only smart value creation.

Higher returns from your innovation phase
→ focused on commercial potential
Technical optimisation
→ from lab to factory, without unnecessary losses
Side stream valorisation
→ turning cost into margin
Process design.
→ scaling faster and more intelligently
Implementation support
→ from idea to market launch

See how smarter decisions before production create value and improve results.

In 60 seconds, you will see:

How our approach works
Why companies choose to work with us
How easily you can get started

Afspelen

What you may want to know before you get started

Can you work alongside our existing R&D teams?

Yes. We strengthen and accelerate internal teams — we do not replace them. We bring in new perspectives and help teams make value-driven decisions faster.

Can you also support us only in the early stages?

Yes. In fact, that is often where we create the most impact. The earlier we are involved, the more profit potential we can unlock.

Do you also work with smaller companies or startups?

Absolutely. When resources are limited, smart innovation becomes even more important. We support both startups and established businesses in building more profitable innovation processes.

Can you also support implementation?

Yes. We can support implementation through to production, or provide a scalable roadmap. Our goal is to ensure that profit from innovation is actually realised — not just discussed.

Do you work in specific sectors only?

We have experience across multiple food sectors, including plant-based proteins, side stream valorisation, B2B ingredients and consumer products. Our approach is always tailored to your market.

Are you a consultancy, or do you also deliver technical output?

Both. We provide strategic guidance as well as hands-on technical output, including process design, recipe optimisation and side stream solutions — right through to implementation.

Can you also support international projects?

Yes. We work across Europe and regularly support international innovation projects, aligning where needed with local production sites.

How quickly can you add value to our process?

Often within the first few weeks. By making hidden costs and unrealised value potential visible, we help you make better development decisions immediately.

How do we measure the impact of your work?

We work with clear KPIs, such as margin improvement, waste reduction, faster time to market and new revenue streams. We make the commercial impact of innovation measurable.

Do you work on an hourly basis or with fixed project fees?

We offer both. It depends on the scope and type of project. In many cases, we work with clearly defined project agreements, so expectations are transparent from the start.

How to start with Innovation starts profit

Three steps to create value more intelligently

You do not need to launch a major programme to get started. This is how you can begin with Team Tastemakers in three clear steps.

Schedule an introductory meeting Together, we identify the greatest value and margin opportunities in your innovation process.
A smart quick scan focused on both the customer problem and consumer value We make hidden costs, margin opportunities and what truly matters to the end consumer visible from the outset — so you can steer both product value and profitability from the very beginning.
A tailored action plan You receive a clear action plan that helps you make smarter value-driven decisions immediately, whether you want to start small or scale fast.